Copywriting for the Social Media Environment (KF_065)
About Study Course
Objective
To introduce students with the specifics of copywriting for the social media environment and to develop the skills to prepare appropriate textual material.
Prerequisites
Basic knowledge of the Latvian language and media language.
Learning outcomes
After completing the study courses, the student will be familiar with the message of the social media environment in various ways.
After completing the course, the student will be able to apply the learned writing skills, as well as strengthen cooperation skills, the ability to adapt to changes and make decisions independently, as well as analytical skills.
After completing the course, the student will be able to evaluate information, prepare and direct communication messages in a digital communication environment; analyze the information and apply it according to the specifics of the specific situation.
Study course planning
| Study programme | Study semester | Program level | Study course category | Lecturers | Schedule |
|---|---|---|---|---|---|
| Public Relations, SA | 4 | Bachelor’s | Limited choice | Aiga Veckalne |
