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Risk and Crisis Communication
Study Course Description
Course Description Statuss:Approved
Course Description Version:5.00
Study Course Accepted:02.02.2024 12:25:44
| Study Course Information | |||||||||
| Course Code: | KSK_045 | LQF level: | Level 7 | ||||||
| Credit Points: | 2.00 | ECTS: | 3.00 | ||||||
| Branch of Science: | Communication Sciences | Target Audience: | Communication Science | ||||||
| Study Course Supervisor | |||||||||
| Course Supervisor: | Ruta Siliņa | ||||||||
| Study Course Implementer | |||||||||
| Structural Unit: | Faculty of Social Sciences | ||||||||
| The Head of Structural Unit: | |||||||||
| Contacts: | Dzirciema street 16, Rīga, szf rsu[pnkts]lv | ||||||||
| Study Course Planning | |||||||||
| Full-Time - Semester No.1 | |||||||||
| Lectures (count) | 6 | Lecture Length (academic hours) | 2 | Total Contact Hours of Lectures | 12 | ||||
| Classes (count) | 4 | Class Length (academic hours) | 2 | Total Contact Hours of Classes | 8 | ||||
| Total Contact Hours | 20 | ||||||||
| Study course description | |||||||||
| Preliminary Knowledge: | General knowledge on the communication process and management principles. | ||||||||
| Objective: | To familiarise students with the theoretical basis affecting crisis management and crisis communication, identification and evaluation of potential crisis situations, preparation for them, action and communication in a crisis situation, public opinion and cooperation with mass media. | ||||||||
| Topic Layout (Full-Time) | |||||||||
| No. | Topic | Type of Implementation | Number | Venue | |||||
| 1 | Introduction to crisis communication. Concept, definitions. Strategic PR model of J. E. Grunig and F. J. Rapper. | Lectures | 1.00 | auditorium | |||||
| 2 | Crisis anatomy or what to do in each phase of a crisis. | Lectures | 1.00 | auditorium | |||||
| 3 | Types of crisis: Crisis typologies by O. Lerbinger, S. Albrecht, T. Coombs. Identification of a vulnerability. | Lectures | 1.00 | auditorium | |||||
| 4 | Preparation for crisis situations. Crisis communication and crisis management plan. | Lectures | 1.00 | auditorium | |||||
| 5 | Practical class. | Classes | 1.00 | auditorium | |||||
| 6 | Crisis situation management or what to do and say in a crisis situation. | Lectures | 1.00 | auditorium | |||||
| 7 | Public thought. Actions and role of mass media in a crisis situation. | Lectures | 1.00 | auditorium | |||||
| 8 | Ethical aspects and the role of a leader in a crisis situation. | Classes | 1.00 | auditorium | |||||
| 9 | Group work presentation and examination. | Classes | 2.00 | auditorium | |||||
| Assessment | |||||||||
| Unaided Work: | Independent research paper. | ||||||||
| Assessment Criteria: | Research paper and final examination – analysis, offered solution, its link to the theory, argumentation of the solution. | ||||||||
| Final Examination (Full-Time): | Exam (Written) | ||||||||
| Final Examination (Part-Time): | |||||||||
| Learning Outcomes | |||||||||
| Knowledge: | On risk and crisis management and risk and crisis communication, risk and crisis communication messages, cooperation with media in case of an issue and crisis situation. | ||||||||
| Skills: | To recognise and evaluate risks and crises, to prepare crisis management and crisis communication plans, to develop a crisis communication message and to select the most appropriate strategy for crisis communication. | ||||||||
| Competencies: | To advise customers and leaders on risk and crisis management and risk and crisis communication and to be able to practically ensure risk and crisis communication. | ||||||||
| Bibliography | |||||||||
| No. | Reference | ||||||||
| Required Reading | |||||||||
| 1 | Coombs W. T. Ongoing crisis communication : Planning, Managing, and Responding / 5th ed. -SAGE Publications, Inc; 2019 | ||||||||
| 2 | Hornmoen H., Backholm K., Social Media Use in Crisis and Risk Communication: Emergencies, Concerns and Awareness.- Emerald Publishing Limited, 2018 | ||||||||
| 3 | Heath RL., O’Hair H.D., Handbook of Risk and Crisis Communication.- Routledge; 1 ed, 2015 | ||||||||
| 4 | Fink S., Crisis Management: The Definitive Guide to Managing the Message. -New York et al.: Mc Grw Hill Education, 2013 | ||||||||
| 5 | Fearn-Banks K. Crisis communications : a casebook approach / Kathleen Fearn-Banks. – 4th ed. – New York, London : Routledge Taylor & Francis group., 2010 | ||||||||
| 6 | Lehtonens J, Siliņa R., Ābelniece B. Riska un krīze komunikācija. - Rīga: SIA Biznesa Augstskola Turība, 2011. | ||||||||
| Additional Reading | |||||||||
| 1 | Cutlip S.M., Center A.H., Broom G.M., Effective public relation, 9th ed., - Uppers Saddle River, New Jersey: Pearson Education Inc., 2006 | ||||||||
| 2 | Grifins E. Reputācijas vadības stratēģija : situāciju, krīžu un korporatīvās sociālās atbildības vadīšana. - Rīga : Lietišķās informācijas dienests, 2008. | ||||||||
| 3 | Mitroff I., Pearson Chr., Crisis Management, - Jossey: Bass Publisher, 1993 | ||||||||
| 4 | Fink S., Crisis Management: Planning for the Inevitable, -New York: iUniverse, 2002 | ||||||||
| 5 | Griffin A. New strategies for reputation management : gaining control of issues, crises & corporate social responsibility / Andrew Griffin. - London ; Philadelphia : Kogan Page, 2008 | ||||||||
| 6 | Lerbinger O., The Crisis Manager: Facing Risk and Responsibility, - Mawah, New Jersey: Lawrence Erlbaum Associates, Publishers, 1997 | ||||||||
| 7 | Ulmer R.R. Effective crisis communication : moving from crisis to opportunity / Robert R. Ulmer, Timothy L. Sellnow, Matthew W. Seeger. - Thousand Oaks : SAGE Publications, 2007 | ||||||||
| Other Information Sources | |||||||||
| 1 | Jaunākie zinātniskie raksti, kas pieejami RSU Bibliotēkas abonētajās zinātnisko rakstu datubāzēs (piemēram, EBSCO, SAGE Publications, Science Direct, Scopus u.c.). | ||||||||
