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Corporate and Global Strategy (KSK_133)
About Study Course
Department: Faculty of Social Sciences
Credit points / ECTS:2 / 3
Course supervisor:Ivans Jānis Mihailovs
Course level:Master's
Target audience:Communication Science
Study course descriptionFull description
Branch of science:Communication Sciences
Objective
To develop understanding of the need for a strategic approach, to make an insight into management of strategic matters, planning and implementation of strategies.
Prerequisites
Basics of Communication.
Learning outcomes
Knowledge
Students know and understand in depth the nature of global and corporate strategy, types, modern approaches and methods for the creation of a global and corporate strategy.
Skills
Observing theoretical considerations, students creatively and critically analyse corporate and global strategy, explain its meaning in the implementation of the event or operation of the company.
Competence
Students analyse, justify and develop a strategy for the selected company or event, certifying research abilities and understanding, including interdisciplinarily, about modern developments.
Study course planning
Course planning not avalible right now.
