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About Study Course

Credit points / ECTS:3.33 / 5
Course supervisor:Romāns Putāns
Study type:Full time
Course level:Bachelor
Target audience:Marketing and Advertising; Management Science
Language:Latvian
Branch of science:Management; Business Management

Objective

To carry out independent research in the fields of international marketing and advertising or start-up business management or international business and sustainable development science, substantiating the topicality of the topic, setting the aim, tasks and hypothesis of the research, using research methods.

Prerequisites

Statistics, Microeconomics, Macroeconomics, Practical Entrepreneurship, Research Methodology in Economics.

Learning outcomes

Knowledge

Knowledge of the necessity, nature and structure of research;
Understanding of economic interconnections;
Knowledge of international marketing and advertising, start-up business management, international business and sustainable development research;
Knowledge of the principles of searching and structuring information sources.

Skills

Able to carry out analytical research;
Able to analyse business environment;
Able to evaluate the risks of and opportunities for starting a business;
Able to forecast the development of economic trends.

Competence

Ability to carry out logical and structured research in the areas of international marketing and advertising, start-up business management, international business and sustainable development;
Ability to make forecasts of industry development and trends.

Study course planning

Planning period:Year 2024, Autumn semester
Study programmeStudy semesterProgram levelStudy course categoryLecturersSchedule
International Business and Sustainable Economy, SBIE3Bachelor’sRequiredRomāns Putāns, Santa Bormane
International Marketing and Advertising, MR3Bachelor’sRequiredRomāns Putāns, Santa Bormane